There’s article after article on websites that talk bout how to make a great logo. But If you’re a logo machine, and you’ve been doing it for a long time, chances are that you’ve developed some pretty awful habits. How do I know this? Because I suffered from some of the same habits I’m about to talk about. A true master of logo creation will refine their work on every project, forcing themselves to get better with each design. It all boils down to a few key things to avoid when you’re creating a logo. While you can take a stab at selling generic logos on places like GraphicRiver, you’ll do your best work when you deeply understand your clients and their company. Now lets dive into the ways you can stop making bad logos.